From planning the creative direction of the shoot (including sourcing the props, styling the shot and often making the food) to collaborating with and directing the photographer, I have a very “hands on” approach to photoshoots. With multiple products and shots planned for each shoot, these days are an adrenaline rush with extreme pressure to get “the shot” and not waste all those resources! Luckily, I work well under pressure and so far each has been an abounding success.
